ZTORE

Brand Strategy

Web Banners / eDM / Illustration / Photography

Ztore is an online eCommerce mall in Hong Kong to sell all kinds of living goods. Various marketing collaterals, such as web banners, eDM, and external communications materials, are created in Hong Kong style, aligning with the brand identity.

The initial visual elements and colour tone are inspired by iconic locations such as wet markets, stores, and public estates in Hong Kong. These unique Hong Kong-style elements were applied to establish unique local feelings.

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